First impressions matter. Why your blog loves Cloud.

Jul 6, 2018

Your blog is the world’s window to who you are, what you want to share, and how you want to share it. We host many blogs, ranging from personal hobby blogs, to travel blogs, and health related blog sites that receive millions of visits per month. 

What they all have in common is how often their readers come back to their blog. 

Why?

Because of engaging content. And a bit of technology help. We are never going to be able to write content as well as our blogging customers, so we won’t even compare. What we do though, is provide a high performance and secure platform for our WordPress powered blogs.

Speed is the first thing we’ll look at. Widely accepted industry metrics show that readership rises steadily when your blog is fully loaded in under 3 seconds.

Powered by our Cloud platform along with the Litespeed web server and caching system, you can see the big difference load times make on a travel blog. Returning readership increase 9% and bounce rates decreased by nearly 25%!

And something that is easily forgotten about, but equally important is security. High traffic blogs are great targets for hackers. Lots of information to steal and tons of visitors to infect with malware. 

We take security seriously. It’s a right, not a privilege or a paid addon. I won’t get into why other companies make such bad decisions, I’ll focus on us. Security is free and included on all plans. 

We provide a web application firewall, a malware scanner, removal and keep up to date on all new threats. All kinds of security threats are blocked before they even get to your website. 

Here’s a quick snapshot of hacking attempts our security system stopped on one single travel blog. Over 14,400 attempts in just one day! The best part if our customer didn’t even realize it, nor need to know about it. She continued posting on her blog, which is exactly what we want. 

Speed and security, two major built-in components of our Cloud platform.